j. simms agency opened a mobile marketing division in the spring of 2009 and, in less than one year, has provided text-messaging services to the San Diego Asian Film Festival, University of California San Diego, Hay House, Broadway San Diego and RDP Motorsport USA in Ohio, with the newest client being the Carolina Hurricanes.

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To be held in Singapore for the second time, the annual Forum is the industry’s premier event and will bring together diverse parts of the mobile marketing eco-system

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MMG Worldwide selects Movitas as its mobile platform provider to deliver ground-breaking mobile communication, marketing and commerce solutions to its hospitality clients.

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Kroenke Sports Enterprises, the owner of Denver’s Pepsi Center arena, has named Txtstation its mobile marketing provider. The companies are promoting the three teams that use the venue: the Denver Nuggets NBA team, the NHL’s Colorado Avalanche and the Colorado Mammoth professional lacrosse team.

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CHICAGO, IL–(Marketwire – 02/18/10) – On April 28, 2010 the mobile marketing industry’s leaders will gather at the architecturally renowned Spertus Museum in Chicago for Mobile University , a one-day, interactive educational event being put on by the Heartland Mobile Council (HMC) that will address the importance of a long-term strategic approach to mobile marketing and how to integrate mobile …

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We’ve just wrapped up our first Young Ideas Salon tour stop in Mumbai, India. It was a wonderfully successful event filled with spectacular insight from youth marketing professionals in the world’s largest mobile youth nation.

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Face à l’engouement pour des smartphones très gourmands en débit, les infrastructures des opérateurs saturent. La technologie de quatrième génération pourrait y remédier.

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John Stratton, Vice Président Exécutif et responsable marketing de l’opérateur mobile Verizon Wireless, et Josh Silverman, PDG de Skype ont annoncé leur (…)

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Are you in the business of selling products or connecting your customers? (Tribes) Is your business geared towards creating marketing content or context?

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Summary: When marketing to youth, attention is your biggest cost. Youth attention can no longer be bought through clever advertising, it must be earned.

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