Mobile Industry Celebrates the Best of the Best in Mobile Entertainment, Marketing, Media & Technology
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LOS ANGELES, CA–(Marketwire – 12/09/09) – The Mobile Excellence Awards (MEA) today announced its 2009 Mobile Excellence Award winners presented on December 7, which included high-profile VIPs and an all-star attendance at the Mobile Excellence Awards event in Los Angeles. The MEAs were founded & created to recognize the best in mobile entertainment industry including media, marketing and …
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Hard Rock International rolled out a mobile marketing CRM program this week in a move to acquire new customers and build loyalty among existing ones. The program, created with mobile marketing firm Air2Web, includes three SMS components. Hard Rock will use mobile marketing to promote Hard Rock Cafes, Rock Shops, Hotels, events and products.
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InvolveMobile, the international mobile marketing company, today announced their newest platform for US mobile marketing experts and the SMB market. This easy to use SaaS interactive mobile marketing platform makes expensive enterprise features available to small businesses at just $45 per month, an industry first.
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After a year in the position, Mike Wehrs, the Mobile Marketing Association’s global CEO and president, will resign effective December 31. He will serve as special adviser to the MMA Global Executive Committee until June 30, 2010. Rio de Janiero-based Federico Pisani Massamormile, MMA global chairman, will serve as interim CEO.
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HONG KONG , SAO PAULO, Brazil , LONDON and NEW YORK , Dec. 8 /PRNewswire/ — The Mobile Marketing Association (MMA) ( www.mmaglobal.com ) today announced that global CEO and President Mike Wehrs will resign effective December 31, 2009 after having led the association for the past year. Â Wehrs will take on the role of Special Advisor to the MMA Global Executive …
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SAN DIEGO, Dec. 7 /PRNewswire/ — LG Electronics MobileComm U.S.A. Inc. (LG Mobile Phones), in partnership with Twentieth Century Fox and Lightstorm Entertainment, has created a multi-faceted marketing campaign tied to the highly anticipated epic adventure film – AVATAR – written and directed by Oscar-winning filmmaker James Cameron (“Titanic”).
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Oracle has announced the availability of Oracle Communications Marketing and Advertising, a new application that enables network operators to securely execute targeted mobile advertising and marketing campaigns based on subscribers’ demographic, usage and location information.
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Sur l’App Store, on trouve environ 100 000 applications prêtes à être téléchargées. Certaines sont gratuites, d’autres payantes, et il faut que les développeurs fassent en sorte que leurs créations soient connues.
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Lancée par la Commission E-marketing du Syndicat National de la Communication Directe, l’étude Email Marketing Attitude (EMA), menée en France depuis 2006, questionne les internautes français sur leur attitude par rapport à l’email marketing. Réalisée en 2009 par Directinet, l’étude EMA est une initiative commune du SNCD et de 4 de ses membres, 1000mercis, Come and Stay, Directinet et Performics …
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